An E-Commerce Redesign That Doubled Online Revenue
An established retailer's dated site was losing sales to slicker competitors. A conversion-focused redesign doubled online revenue and cut bounce rate dramatically.
2x
Online revenue
65%
Bounce-rate drop
Mobile-first
Rebuild
The old site was slow, hard to navigate on mobile, and did not communicate value quickly. Shoppers bounced before reaching the cart, and the brand looked smaller than it was.
- 1
Rebuilt the site mobile-first and fast, with a clear message and an obvious path to purchase.
- 2
Streamlined product discovery, category pages, and checkout to remove friction at every step.
- 3
Added trust signals - reviews, guarantees, and clear policies - exactly where buyers hesitate.
- 4
Preserved and improved SEO so the redesign gained rankings rather than losing them.
The new site converted far more of the same traffic, doubling online revenue and giving the brand a presence that finally matched its quality.
Service used
Website Design
